Wednesday 30 November 2016

Initial Idea Digip-pak and Feedback


This is my first product which I have created. I went around and asked some of my classmates about what they think about my Digipak. Here are the following questions I asked them:
  1. What Strengths and Weaknesses can you find?
  2. Is the artist name and album clear, if not do you have any recommendations?
  3. Does the Digipak contain all the important information? If not, what else could I add?
  4. Are there any things that you would personally change?
  5. What do you think the target audience is for the product? What makes you think this and why?
  6. What do you think overall, any constructive feedback is appreciated.
1) Many people like how the person at the front of the cover like how he is looking directly at them. They also like how I have links in my album and how some of my photos 'connect' with each other in different parts of the Digipak. No one mentioned any weaknesses about my Album but they did mention some things that they would change.

2) Everyone agreed that my artist and album name was clear.

3) Everyone agreed that my I had all the important information on my Digipak

4) A few people have problems with BACK OF FRONT INSIDE cover which is a photo of the band, one person suggested that maybe I could add more photos in the area instead of one, or change it to something else as the one photo on its own looks slightly bland. I also got some clashes too. One person said that they didn't think it was appropriate for me to have social links to take up an entire part of the album where as others said that It was a good thing and they described it as one of the many strengths that my album had.

5) All of them said the same pattern my target audience, saying that I was targeting young males, teenagers and people aged between 16-24 due to my album name REBEL and the character in the front cover wearing relatable clothing such as a hoodie and a cap.

6) Only a couple of people mentioned some things that needed changing. They said that they didn't like the colour of the circle presenting the artist and album name and told me that If I were to change it to their logo which is presented on the back, It would look a lot better. Another said that the small part of the spine which has REBEL 2016 written there wouldn't really be seen and it would also be hard to see. To make it better, they said that the album name would look better on the thicker spine where the artist name is displayed, that and when people tend to put their CD covers away, they will tend to see that part of the spine.

Draft Ancillary Products

Magazine Advert


Front Cover of Digipak


Back Cover of Digipak


Inside Cover of Digipak


Inside of the Digipak